The Ferrari Portofino M, the evolution of the Prancing Horse’s 2+ GT spider, the Ferrari Portofino, was unveiled today. In a move unprecedented in the Maranello marque’s 70-year-plus history, the new car’s premiere took place entirely online. The build-up to the unveiling included the sending out of a series of newsletters to clients over recent weeks at the end of which they were given access to a platform containing exclusive videos illustrating the concept behind the car, its restyling and main technical contents.
The Portofino M is the first Ferrari to be presented in the wake of the company’s temporary closure due to the Covid-19 crisis, making it the symbol of a voyage of rediscovery. It is the (re)starting point for Prancing Horse’s pursuit of innovation whilst fully respecting its heritage, passion and constant search for perfection. All of these values are reflected in the new Portofino M. In fact, the ‘M’ in its moniker stands for ‘Modificata’, which in Ferrari nomenclature refers to cars that have undergone an evolution that has significantly boosted their performance. There is no shortage of technical innovation in the stunning new evolution of the Ferrari Portofino, the most notable being its redesigned powertrain, a brand-new eight-speed gearbox and the five-position Manettino that includes a Race mode, an absolute first for a Maranello GT spider. As a consequence of these and many other new features, the Portofino M guarantees an unprecedented combination of authentic GT performance, driving pleasure, agility and exceptional versatility in everyday driving contexts. This latest design and engineering masterpiece from the Prancing Horse is the perfect evolution of the Ferrari Portofino. Sportier in character than its predecessor, it also delivers superior handling whilst not only maintaining but enhancing on-board comfort, courtesy of specific new optional features, such as ADAS, and ventilated and heated seats. The Ferrari Portofino M thus retains the Ferrari Portofino’s twin soul and is the only car on the market that can rightfully be described as an authentic coupé with its top closed and a genuine spider when it is open. This is thanks, of course, to the Retractable Hard Top (RHT), the signature feature of all the Prancing Horse’s convertibles.