Geneva 2015: Aston Martin Lagonda Taraf

Geneva 2015: Aston Martin Lagonda Taraf

The Aston Martin factory is in full swing and they show this in Geneva. They introduced two race cars, a concept car and the Lagonda Taraf. The Lagonda is immediately available for sale in Geneva and with a limited production of only 200 copies customers have to be fast to get hold of a copy.

The Lagonda Taraf has a complete EU approval and will also be available as a right hand drive version. That was a big surprise last week because Aston Martin earlier announced that the Lagonda would only be available in the Middle East. Especially in the home country of Aston Martin this is really important. For CEO Dr. Andy Palmer it was very important to make this car available for a bigger group to strengthen the brand in several markets.

Aston Martin builds up to 200 copes which keeps this model exclusive. With the Lagonda Taraf, Aston Martin focuses on the production of bespoke projects. The realization of the One-77, V12 Zagato and CC110 Speed Concept come in the same category where Aston Martin does something really special. Aston Martin shows also shows this with the DBX Concept.

The saloon is developed with a reference to the by William Town developed Lagonda from 1976. Again this car has a groundbreaking design where they used a lot of carbon fiber. TheTaraf is handbuilt in Gaydon and will be powered by a powerful six liter V12. Via a special VIP sales program customers of Aston Martin get a special treatment when buying a Lagonda. Every car can be composed by the Q by Aston Martin program. That’s why the Lagonda is placed in a special corner on the Geneva Motor Show.



Geneva 2015: Aston Martin Lagonda TarafGeneva 2015: Aston Martin Lagonda TarafGeneva 2015: Aston Martin Lagonda TarafGeneva 2015: Aston Martin Lagonda TarafGeneva 2015: Aston Martin Lagonda Taraf

Geneva 2015: Aston Martin Lagonda Taraf


Genève 2015: Aston Martin Lagonda TarafGenève 2015: Aston Martin Lagonda TarafGenève 2015: Aston Martin Lagonda TarafGenève 2015: Aston Martin Lagonda TarafGenève 2015: Aston Martin Lagonda Taraf

Genève 2015: Aston Martin Lagonda Taraf

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